Whatever design you pick, be sure that it includes the essentials. It should have your company name and logo or slogan, to begin with. It should also have company contact information, such as a phone number or e-mail address.
Another aspect of wall and desk calendar design is that your company calendar needs to hold people's attention. That's a tall order, but it can be done. One thing that people love to see is candid shots of what goes on behind the scenes of a company. So, the next time you have a company function, you may want to break out the camera.
Remember that the promotional calendar is the gift that keeps on giving, both for you and for your clients. Your clients get the benefit of staying organized all year. They'll always know when their appointments are and they'll always remember that they owe that to your company's calendar.
As for you, you'll reap the rewards of repeat business and new clients that see your promotional calendars. Better than that, though, is the fact that you don't even have to work for it. Let your company calendars do your advertising work for you and you can devote your time to other aspects of your business.
Thursday, May 20, 2010
Why is the calendar idea so popular?
Why is the calendar idea so popular? Well, there are many reasons. A big reason is the bang for the buck. In other words, especially thanks to digital printing, calendars are fairly cheap to make. Not only that, but people can use them for an entire year.
People will use them, too. In fact, these days, most people have multiple calendars. Whether it's on their office desk or their wall in their house, calendars keep people organized. A free promotional calendar will be used and appreciated, unlike brochures or business cards, which can easily be forgotten.
When you're looking at creating a calendar, be sure to check online for options. Print companies often offer great design suggestions and guides. Remember that the key is to be unique and memorable with your design.
You may also want to keep in mind the types of customers you have. Do you think most of your customers might appreciate a wall calendar with big squares that they can fill in. On the other hand, might they prefer a small, compact desk calender, perhaps even one that conveniently pops up out of a CD case?
People will use them, too. In fact, these days, most people have multiple calendars. Whether it's on their office desk or their wall in their house, calendars keep people organized. A free promotional calendar will be used and appreciated, unlike brochures or business cards, which can easily be forgotten.
When you're looking at creating a calendar, be sure to check online for options. Print companies often offer great design suggestions and guides. Remember that the key is to be unique and memorable with your design.
You may also want to keep in mind the types of customers you have. Do you think most of your customers might appreciate a wall calendar with big squares that they can fill in. On the other hand, might they prefer a small, compact desk calender, perhaps even one that conveniently pops up out of a CD case?
Promoting Your Company With Calendars
If you're thinking of promoting your company with calendars, it's a great option. In fact, you're not the first person to have that thought. For many years various companies have been using calendars to get customers.
The Pirelli company is one company that really did it right. For years they've been making calendars. They aren't just calendars, though. They've actually turned into collector's items. In fact, clubs around the world have been started that are devoted to nothing but collecting Pirelli calendars.
The Pirelli company is one company that really did it right. For years they've been making calendars. They aren't just calendars, though. They've actually turned into collector's items. In fact, clubs around the world have been started that are devoted to nothing but collecting Pirelli calendars.
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